European Tourism Manifesto
Tourism lies at the heart of the European Unions’ economy
and everyday life of its citizens.

Tourism Matters

Tourism is an important driver of economic and social development. The sector stimulates economic growth by generating income, employment and investment in Europe, and through its exports to origin markets worldwide. It helps to sustain our cultural and natural heritage, provides revenue to fund facilities and infrastructure enjoyed by visitors and residents, and promotes an awareness of a common European identity and citizenship distinguished by its diversity.

0
percent of EU's GDP
0
million employees
0
billion EUR visitor exports
0
million international tourist arrivals

* WTTC, 2018 data & UNWTO, 2019 data

Currently
active campaign

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About Us

We are an alliance of more than 50 European public and private organisations, covering the whole tourism value chain and beyond. Together we call on the European Union for action on key policy priorities for the sector.

Who we are

Priorities

COMPETITIVENESS
DIGITALISATION
GOOD GOVERNANCE
JOINT PROMOTION
REDUCE SEASONALITY
SKILLS & QUALIFICATIONS
SUSTAINABILITY
TRANSPORT CONNECTIVITY